David Allen Rivas Realtor
165 South Murphy Avenue Suite B
Sunnyvale CA. 94086
License # 01841683
Direct; 408 431-7202
Fax; 408 736-4444
Email; davidarivas@gmail.com
Website; www.DavidAllenRivasRealtor.com
House and neighborhood characteristics can positively influence the sale of your home, but what about the words used in the listing? The right turn of phrase could help your property sell quickly, but choose less descriptive terms and you may find it on the market indefinitely. Write an effective listing with the following tips:
Choose Your Words Wisely
One analytics firm reviewed the word choices of a million listings that closed in 2016. Phrases like “open concept” and “natural light” closed more quickly, while listings with “ceramic tile” and “two story” stayed on the market longer. Analysts also found that four word pairs associated with quick closings included “fence” references, indicating that privacy may be a top priority for buyers.
Tell Stories With Emotion
Capture potential buyers’ senses with your words, and try to paint a picture of what it would be like to live in the home. A claw-foot tub becomes a place of solace from the daily grind, and a large yard transforms into a buyer’s new outdoor respite. Need help? Consider enlisting a professional who is familiar with what’s selling to help write your listing.
Highlight Brand Names
Don’t focus solely on basics such as square footage and the number of bathrooms. Instead, identify brands that will stand out from the competition. Everything’s fair game — from appliances to fixtures to interior designers or architects who helped with your last renovation. You can feel comfortable name-dropping here.
Create Longer Listings
The 2015 book “Zillow Talk” found that listings as long as 250 words tend to sell at higher prices. And to help grab a potential buyer’s eye, give particular attention to the first 10 words.
Before putting your home on the market, get in touch for help in crafting a well-worded listing. You can reply to this email for specific advice. A sale may hinge on it.
I wanted to ask a favor of you!
Could you please remember my name, David Allen Rivas, when you hear anyone say, I am thinking about buying a home, selling a home or leasing their home. I can help! I also can help with any commercial needs you may need as well. As your real estate expert, I am happy to help out with any real estate needed services you may have and am willing to pay a finders fee just for you putting my name out there!
If you could please do this for me I would be more than appreciative.
David Allen Rivas Realtor
165 South Murphy Avenue Suite B
Sunnyvale CA. 94086
License # 01841683
Direct; 408 431-7202
Fax; 408 736-4444
Email; davidarivas@gmail.com
Website; www.DavidAllenRivasRealtor.com
